I’m scrolling and a video stops me cold: a woman standing on a small stage steps into a pair of futuristic shoes, then just lifts a few feet off the ground, hovers, spins, and lands again. The caption calls them "Aerofoot: Future in Motion" and says they were unveiled at a massive tech expo in Dubai. People in the comments are asking where to buy a pair.

Then I noticed the event listed on the video: "Gitex 2029." That's three years from now. No real technology expo can showcase a product at an event that hasn't happened yet.

So I looked into it. Here's what I found.

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TODAY’S REALITY CHECK

Viral ‘Flying Shoes’ Videos Claim a Tech Breakthrough at a Future Expo — The Expo Doesn’t Exist Yet

99.9%

AI Probability

2029

The Year the "Expo" Happens

201K+

Likes on One Clip Alone

High

Fooled Index

A person hovering a few feet above a stage while wearing futuristic glowing shoes, supposedly unveiled at a tech expo that doesn't exist yet

AI-GENERATED — The clip shows someone hovering off the ground. The expo it claims to be from hasn't happened yet.

Starting in October 2025, a series of videos began circulating showing people apparently levitating using futuristic shoes called "Aerofoot." One clip shows a man rising off a small podium at what looks like a tech exhibition, spinning in the air, and landing again, drawing cheers from a crowd. Another shows models walking a runway in glowing shoes under a screen reading "Aerofoot: Future in Motion." A third shows a woman hovering backward off a stage in formal wear. Together, the clips gathered hundreds of thousands of likes, with one alone passing 201,000.

The videos all point to the same fictional event: "Gitex 2029." GITEX is a real, massive annual tech exhibition held in Dubai, which lent the fake videos an air of credibility. But 2029 hasn't happened yet, which means no product could have possibly been unveiled there. That detail alone gives the whole thing away before you even look closely at the footage itself.

The creator never hid what he was doing, at least not very hard. The videos trace back to Jyo John Mulloor, a digital artist and self-described "AI Time Traveller" who posts surrealist, AI-generated concept art. An AI-detection tool, Hive Moderation, rated the footage 99.9% likely to be AI-generated or deepfake content. Watching closely, the clips show no exhaust, propellers, or visible support structure of any kind holding anyone up, and the movements have the smooth, slightly-too-perfect quality typical of AI video generation.

📅

The event hasn't happened yet. The videos are dated to "Gitex 2029," a real expo's name attached to a year that hasn't occurred, meaning nothing could genuinely have been unveiled there.

🚀

Nothing is actually holding anyone up. None of the clips show exhaust, propellers, magnets, or any visible mechanism that could explain real levitation.

🎨

The creator is a known AI artist. Jyo John Mulloor's own bio describes him as an "AI Time Traveller" who regularly posts AI-generated concept videos of fictional future technology.

🎯

A detector confirmed it. Hive Moderation rated the footage 99.9% likely to be AI-generated or deepfake content.

FAKE

🚨 100% AI-Generated

No flying shoes were unveiled at a tech expo, because the expo it claims to be from is set three years in the future. The whole thing is AI-generated concept art from an artist who's made a habit of imagining future technology and letting the internet mistake it for something real.

WHAT ELSE GOT FLAGGED

No, a Memphis Woman Wasn’t Arrested for Listing Her Husband on Facebook Marketplace

FAKE
A mock Facebook Marketplace listing photo alongside a fabricated arrest mugshot, part of a joke story that never actually happened

A story spread in June claiming a Memphis, Tennessee, woman named Tammy Sue Pickens was arrested after listing her husband for sale on Facebook Marketplace for "$100 or best offer," complete with a mock product description and a "mugshot" photo. The story originated from a Facebook user who labels his posts with a satire hashtag, and there's no record of any such arrest. Snopes reached out to ask specifically about the AI tool apparently used to generate the mugshot image attached to the joke.

No, a Man Wasn’t Arrested for Inventing Fake Museum Histories

FAKE
A fabricated mugshot beside a fake news graphic claiming an arrest at a museum, built entirely as a joke

A post claimed a man named Ethan Caldwell was arrested after posing as a museum tour guide and making up entirely fictional histories for every painting he showed a tour group. The claim came from an Instagram account called The Dude Humor Report, which openly labels its content as comedy and satire "for entertainment purposes only." An AI-detection tool rated the mugshot photo used in the post as 99.9% likely to be AI-generated, and there's no credible news record of anyone named Ethan Caldwell ever being arrested for this.

YOUR REALITY DETECTOR TOOLKIT

Today’s Skill: Check If the Event Has Actually Happened

A date can quietly give away a fake before you even examine the footage.

01

Check if the event has actually happened

The flying shoes were supposedly unveiled at "Gitex 2029." If a video claims to be from an event, make sure that event has actually occurred yet.

02

Look for what's missing, not just what's there

None of the flying shoe clips show any real mechanism, exhaust, or support holding anyone up. If a claimed technology has no visible way of working, that's a red flag.

03

Check who's behind the account

Both fake arrest stories traced back to accounts that openly label their content as satire or comedy. Checking an account's bio and other posts often reveals the joke.

“Trust, but verify.”

— Ronald Reagan